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Swati Sheenum

Engineer turned
designer & artist,
headed to Haas.

IIT Madras, Electrical Engineering → Manufacturing at Pampers → R&D on Whisper Period Pants at P&G.

Next chapter: an MBA at UC Berkeley Haas.

Outside of work I paint portraits, sketch in graphite, and notice the design of doorknobs more than is reasonable. Black belt in Karate, NTSE scholar, and mostly: someone who turns consumer interviews into products that actually feel good.

$15M+

revenue growth influenced at P&G

58%

repeat-rate lift on Whisper Period Panty

100+

consumer immersions led

4 yrs

of manufacturing & R&D experience

Education

UC Berkeley · Haas School of Business logo

UC Berkeley · Haas School of Business

2026 — 2028

MBA

    Indian Institute of Technology, Madras logo

    Indian Institute of Technology, Madras

    2018 — 2022

    B.Tech, Electrical Engineering

    • Head of Design, The Fifth Estate - led team of 8 creatives across 100+ articles, surveys and a podcast launch.
    • First female cinematographer to represent IITM at Inter-IIT Cultural Meet 2020.
    • Institute Student Mentor (Saathi) for 7 freshmen- guided them across academics and mental health.

    Experience · Procter & Gamble

    P&G · Whisper logo

    P&G · Whisper

    2024 — 2026 · Mumbai

    Scientist, R&D — Period Panty

    Led the design of Whisper India's first fully locally made Period Panty, cutting cost-to-consumer by 34% vs the imported SKU and unlocking 5x category-growth potential. Influenced a $10M+ go/no-go decision at senior leadership, contributing to $15M revenue growth.

    P&G · Pampers logo

    P&G · Pampers

    2022 — 2024 · Bhopal

    LINE LEADER | PRODUCT SUPPLY MANAGER

    Ran a $32M diaper line and led reliability innovation across 8 production lines, delivering $9M in annual cost savings via 33% scrap reduction. Unlocked $50M annual savings by eliminating 300+ packaging mix-ups through a first-of-its-kind 2D Barcode Scanning system.

    P&G · Oral-B Tech Hub logo

    P&G · Oral-B Tech Hub

    2021

    Product Supply Intern · Pre-Placement Offer

    Built a PowerBI annual-planning dashboard with 90% forecast accuracy, lifting efficiency by 25% — later re-applied to Oral-B's Tech Hub team in China. Co-created the first end-to-end supply-chain tracking tool, hitting 100% adoption within 2 months.